Has Your Property Listing Gone Stale? Here's How to Revive It

Is your home taking longer to sell than you'd like? It's possible that your listing has gone stale. Here are some ideas for reviving a stale property listing.

Has Your Property Listing Gone Stale? Here's How to Revive It
Give your home a lift
 
Chances are that when you first listed your property you kept everything spick and span for viewings. But maybe, just maybe, you've let things slip since.
 
So take an objective look at your home.
 
Would it benefit from a spring clean?
 
Is some tidying or decluttering in order?
 
Could it do with a refresh, perhaps with some new paint or wallpaper?
 
Review your imagery
 
Nowadays, prospective buyers scroll through property listings at lightning speed. It's essential that your photos catch their eye and encourage them to delve deeper.
 
Is the very best picture of your property in the number one position in your listing's photo gallery? Making minor adjustments can sometimes make a significant difference.
 
Also, consider the quality of the imagery in your marketing. Here at Grey & Co, we understand the importance of using good quality marketing photographs; however, not all agencies share the same high standards.
 
Update your description
 
Cast a critical eye over your property's online listing.
 
Are all the key features – the best-selling points of your property – clear?
 
Could the description of your home, including the features of each room and information about the local area, be improved or added to?
 
Tip. Have a look at the listings for similar properties online. Pick out the best ideas from those and add them to your listing.
 
Tweak the price
 
The market might have shifted since you first listed.
 
Local price levels might have changed.
 
Even just a small change to the price could put your home into a different price bracket in online searches. And put it right in front of new, enthusiastic buyers.
 
Take expert advice
 
If you're concerned that your home's listing isn't as fresh as it could be, your estate agent is the very first person to talk to.
 
And don't forget we're here to help, too. If you'd like professional advice about the best strategy to sell your home or an expert valuation, contact us today.
 
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Meet Abigail

  Hello, my name is Abigail, and I am the Grey in Grey & Co. I started working here in 2002 as a Junior Negotiator and have worked my way up the ranks since then. I took over running the company in 2014 and have been enjoying the roller coaster that is leadership ever since.   During my 20 plus years at Grey & Co I have dealt with the sale of over £100,000,000 worth of property and overseen the management of assets worth £250,000,000 for clients around the world.   I also had the pleasure of working with my father, the founder of Grey & Co, for 15 years before he sadly passed away and from him, I learnt the work hard ethic and our values today are still the ones that he founded the company on all those years ago.   Be Remarkable, Be Passionate, Be Humble and Be Better.   As a community centric boutique family agency, you couldn’t find a better partner to take with you on your property journey.

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